NYC Small Business Services
Case study
the Challenge
How do you make the first-ever Small Business Expo stand out in a city as diverse and dynamic as New York?
the Solution
We launched a high-impact, multi-channel campaign reflecting the energy and diversity of NYC’s small business community. Messaging in eight languages reached New Yorkers through SEM, radio, OOH, and display—meeting them where they were with relevance and results.
the Results

33K+ Clicks to RSVP

660K New Yorkers Engaged



